Saturday, November 8, 2008

THE RECORD RANCH LAUNCHES MUSIC-ONLY AUCTION WEBSITE


FOR IMMEDIATE RELEASE



The Record Ranch introduces auction site with record collectors and music buffs in mind.

Portland, OR, October 27-- The Record Ranch has formally launched its niche auction website at http://www.therecordranch.com. With the focus solely on music, The Record Ranch caters to obsessive fans and collectors worldwide. The website provides an affordable venue for music sellers to list items in auction and/or instant purchase formats. From vinyl to t-shirts to posters to 8-tracks, the category structure of the Record Ranch enables buyers to efficiently find just what they're looking for.

The Record Ranch's format is very similar to eBay, but finely tuned to the needs of music collectors. The pricing structure makes it a more affordable venue, especially for casual music sellers who can't qualify for eBay's Power Seller discounts. Basic listings are free. Enhancements such as subtitles and featured space on the home page can be purchased to spice up listings. Sellers also have the option to open a store free of charge. The final value fees are 4% for sold items up to $100, 3% for sold items between $100 and $200 and 2% for sold items over $200. Sellers may choose to accept payment via diverse methods, including Google Checkout, PayPal and checks/money orders.

Another big difference is the category structure. The Record Ranch is made up of “rooms”. There's a CD Room, a 78s Room and so on. Each room's genre subcategories were created with the obsessive fan/collector in mind. For example, if you're a collector of rockabilly 78s, there is a rockabilly subcategory in The 78s Room. This ensures collectors of a certain specific genre of music will find exactly what they're looking for much more quickly.

The Record Ranch's owner, Chris Celeste explains the overall concept of the site, “basically we're trying to give buyers and sellers an online equivalent of their favorite independent record store, minus the grouchy clerks of course. We want to connect sellers with buyers and buyers with sellers, plain and simple.”

About The Record Ranch:

Based in Portland, OR, The Record Ranch is a small team of record collectors and music geeks who also possess many years of record store, eCommerce, web development and design experience.

Contact:

Chris Celeste
Phone: 503.307.6862
Email: chris@therecordranch.com
http://www.therecordranch.com

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